BT.com redesign.

Online Guidelines and UI design

Role: Creative Direction, UI Design, Design Guidelines

We redesigned the shop-front, pre-sales and order journeys for new and existing customers, with new colour styles, typescale, grid system and spacing rules as well as a comprehensive set of components. We also brought the site up to AA accessibility standards.

We created a set of design guidelines as a reference for the design and development teams to ensure a consistent approach to all future platform work.

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Case Study: BT Digital Design Language

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